UGG

MODA OPERANDI

Founded in 1978 by Australian native Brian Smith; Ugg's iconic styles were originally worn by surfers as a way to keep warm after early morning sessions. Transcending seasons and trends; today the label serves as a symbol of SoCal beach culture with its enduring designs that feel like a lasting hug.The 'Greenport' slides are made from signature sheepskin set on an ultra-lightweight; yet durable rubber sole that you can wear it indoors and out.