rouge allure invents rouge allure velvet: luminous matte lip colour. rouge allure velvet creates another way to wear lipstick. An alternative to shine. Velvety soft and more comfortable than any matte lipstick before, it adorns lips with deep colours and an intensely luminous matte finish. As moisturising as a satiny lipstick, it feels as weightless as a second skin. One click releases it from its black lacquered case. Its eight shades, enriched with ultra-thin mother-of-pearl particles, reveal their many facets to match your every mood.
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